The 2% Club by Wellness Growth Ventures
The 2% Club with Rach Hirsch
21. Hot Girl Walk: How Mia Lind Turned a Viral Idea Into a Global Wellness Brand
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21. Hot Girl Walk: How Mia Lind Turned a Viral Idea Into a Global Wellness Brand

What started as a solo walk for mental clarity and confidence turned into a global wellness movement—and a booming business. This week on The 2% Club, we sit down with Mia Lind, the creator of Hot Girl Walk, to talk about how she turned a TikTok trend into a powerful brand that women all over the world are walking (literally) toward.In this episode, we cover:

🚶‍♀️ Why walking + mindset = the new wellness formula

📈 How Mia built a business model rooted in community-first growth

💡 The psychology behind why women keep showing up—and what they’re really getting from it

🛍️ Her path from viral moment to merch drops, IRL meetups, and long-term brand thinking

🧠 And how movement can be the gateway to confidence, connection, and clarity

Whether you're building a brand, shifting your mindset, or just need a push to lace up your sneakers—this episode is a reminder that simple ideas, when rooted in purpose, can change lives.

🎧 Episode 21 is live now. Tap in, walk it out.

#The2PercentClub #HotGirlWalk #MiaLind #WomenInBusiness #WellnessEntrepreneur #TikTokFounder #MovementIsMedicine

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