Welcome to The 2% Club Hot Takes—your bonus mini dose of bold opinions and rapid-fire breakdowns on what’s happening in business, beauty, and the wellness economy.This week: ELF dropped $1 billion on Hailey Bieber’s two-year-old brand Rhode. Is this the smartest beauty M&A play of the year—or did they just pay peak price for a vibe?We break down the Kylie Cosmetics comparison, DTC saturation, and why “vibe is value” might be the new VC metric.Got a take? Send it in—we might feature it next week.#WellnessMeetsCapital #ELFxRhode #HotTakes #BeautyM&A #The2PercentClub
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The 2% Club with Rach Hirsch
🎙️ Welcome to The 2% Club—where we talk all things work, wealth, and wellness with the founders, funders, and forward-thinkers rewriting old playbooks with intention. I’m your host, Rachel Hirsch—venture investor, wellness operator, and founder of Wellness Growth Ventures.
Each week, we dive into bold conversations about scaling companies, raising capital, building wealth, investing wisely, and staying (mostly) sane while doing it. You’ll hear real talk about what’s happening inside boardrooms and startups, how trends in longevity and women’s health are reshaping the wellness economy, and what it really takes to build something that lasts.
For more, make sure to follow us on IG @the2percentclubpod @rachhirsch @wellnessgrowthventures and subscribe to our newsletter: rachelhirsch.substack.com
🎙️ Welcome to The 2% Club—where we talk all things work, wealth, and wellness with the founders, funders, and forward-thinkers rewriting old playbooks with intention. I’m your host, Rachel Hirsch—venture investor, wellness operator, and founder of Wellness Growth Ventures.
Each week, we dive into bold conversations about scaling companies, raising capital, building wealth, investing wisely, and staying (mostly) sane while doing it. You’ll hear real talk about what’s happening inside boardrooms and startups, how trends in longevity and women’s health are reshaping the wellness economy, and what it really takes to build something that lasts.
For more, make sure to follow us on IG @the2percentclubpod @rachhirsch @wellnessgrowthventures and subscribe to our newsletter: rachelhirsch.substack.com
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Rachel Hirsch
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